It's time to get political, sisters.

It's time to get political, sisters.

We've been pondering the continued and relentless dominance of patriarchy and what is to be done. Recently I've been inspired by Lisa Luxx, especially her spoken word piece “What Sisterhood Means.”In the wider global community, sisterhood is an army. This collective of women inspired the #MeToo movement.

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What is slow fashion?

What is slow fashion?

Slow fashion is here to stay Let's start with its opposite, what is fast fashion? Well, fast fashion has only really been a ‘thing’ for the last few decades. Ever since clothing companies found out it’s cheaper to outsource to countries such as India, Bangladesh and 

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What does it mean to be gender free, is it androgynous style?

What does it mean to be gender free, is it androgynous style?

Gender Free World is all about finding clothes to fit your body, no matter your gender. But what does it actually mean to be gender free, and how is that reflected in fashion? If you search Google for ‘androgyny’, the images that pop up are of Tilda Swinton, Agyness Deyn, Emma Watson et al. There are three things these people have in common: they are all cis women, they are all white and thin, and they are all wearing...

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Tomboy: A gender pioneering badge of honour or just plain outdated?

Tomboy: A gender pioneering badge of honour or just plain outdated?

Tomboy = A gender non-conforming female child?  Beth Kennedy digs down into some of the contradictions around this term. George from The Famous Five, Jo from Little Women, Mel C from the Spice Girls - what do they all have in common? They’re some of the most famous tomboy role models in the world!  In fact, some of the most seemingly feminine

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Boxer shorts for every body

Boxer shorts for every body

Here at GFW, we pride ourselves on designing for bodies. We know that many of you love the gorgeous boxer shorts for women made by Tom-Boi, but we wanted to go a step further and create an underwear product which remained true to our ‘gender free’ ethos. First acknowledging that

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How to boss your short sleeve shirt - GFW Lookbook.

How to boss your short sleeve shirt - GFW Lookbook.

We explore how to wear a short sleeve shirt with gender non-conforming model Rae. Eleven years ago, Rae was scouted on a street in London and started modeling for some big-names. It didn’t turn out as expected though. "The whole thing was horrible. I don’t want to name the companies but I did a shoot for a pretty big clothing brand but because I was so young and impressionable, I’d do anything anyone asked me to. I’d wear mini skirts but they would say “You’re too fat, your jaws too wide, your legs are horrible" and I just accepted it. Luckily,...

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Why Size Shouldn’t Matter

Why Size Shouldn’t Matter

To badly misquote Einstein: women’s sizes are a stubbornly persistent illusion. Size 12, size 18, size 8, even size 0. We’ve all heard them. We all use them in our everyday lives. But what do they actually mean? The huge disparity in clothing sizes is something bemoaned by women worldwide. But why is there such variation? And what are your options if your body type doesn’t fit the standardised models? Clothing sizes for women are a relatively new addition to the fashion world, only coming to prevalence in the middle of the last century. Before the modernisation of fashion manufacturing,...

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Toxic Parenting - Perpetuating the Gender Divide

Toxic Parenting - Perpetuating the Gender Divide

Why are some parents deathly afraid that their son might want to play with dolls or that their daughter might want to play with toy cars? Why are some parents terrified of their son wearing a tutu or their daughter preferring to wear a shirt and bow tie? Children shouldn’t be judged or ridiculed for their choice in clothing, toys or even what they want to be when they grow up. Toy segregation doesn’t make sense because...

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